Recently, Tianyuan Pets disclosed its 2023 semi-annual report. In the third quarter, the company achieved operating income of 524 million yuan and net profit attributable to the parent company of 21.6448 million yuan. From January to September 2023, Tianyuan Pets achieved operating income of 1.529 billion yuan, a year-on-year increase of 1.29%, and achieved net profit attributable to the parent company of 52.2108 million yuan.

Tianyuan Pet is based on the design, development, production and sales of pet products, and actively expands the pet food sales business. The company's products cover pet nest mats, cat climbing frames, pet food, pet toys, and pet products. Clothing, electronic supplies and other multiple series and full categories of products.

In recent years, the pet industry is ushering in development opportunities. Tianyuan Pets is in the industry. With its strong accumulation in product development and supply chain management system, as well as the company’s extensive and deep customer service and accumulation, The company has established sales channels and customer accumulation for the global market, and achieved its own rapid development.

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Strong supply chain system empowerment, full product coverage

Tianyuan Pets has the advantages of sales channels and customer resources for the global market, which is inseparable from the company's full category coverage in product development , Accumulation in supply chain management systems.

In fact, pet products have the characteristics of numerous categories and specifications and low degree of standardization. The categories involve various life scenarios and usage needs of pets such as “living, wearing, traveling, and playing”. Therefore, the continued enrichment of pet products Product development capabilities and an efficient and reliable supply chain management system are particularly important for pet product companies.

In terms of rapid response to multi-category products, Tianyuan Pets has gradually established design and development capabilities that basically cover all categories of pet products in view of the general tendency of downstream customers to purchase products in one-stop, multi-frequency, and multi-category categories. , and has a product development team that covers a wide range of categories and responds quickly to the market. It focuses on product development and design transformation from new functions, new themes, new materials, new categories, etc., in order to achieve rapid response to customer needs and market trends. .

Currently, Tianyuan Pet Product Center divides product development into nine major product categories: pet nest mats, climbing frames, toys, clothing, traction, cleaning, electronics, suits and other products, basically achieving the goal of catering to all types of pets. Comprehensive coverage of supplies.

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After the company has achieved comprehensive coverage of all types of pet products, the pet products have many categories, diverse styles, and low standardization. Customer orders have the characteristics of many product numbers and high purchasing frequency, and they also have strict requirements on the production of suppliers. Organizational supply capabilities pose greater challenges.

Therefore, in terms of supply chain management and quality control, Tianyuan Pets has gradually formed an efficient and reliable multi-category product supply chain management system after years of exploration and accumulation, satisfying customers’ one-stop, multi-frequency purchase needs, and by establishing a supplier access and management system based on strict selection, process inspection, and continuous assessment to ensure reliable, stable, and timely supply of many categories of pet products.

Strategy in the global market and possess high-quality customer resources

In recent years, with the continued development of the pet economy and the upgrading of pet industry consumption, pet product companies are ushering in industry opportunities. On the one hand, with the improvement of economic level and the change of ideological concepts, keeping pets is becoming people's emotional sustenance; on the other hand, with the increase of per capita income, pet owners have more financial ability to improve the quality of life of their pets, thus driving the demand for pet products. Increase and promote the consumption upgrade of pet products.

According to Euromonitor, the retail scale of the global pet goods market (excluding services) in 2022 will be US$171.1 billion, of which the global retail scale of pet products will be US$47.7 billion, maintaining steady growth. Compared with the international pet market, the domestic pet market started late and showed a relatively rapid growth rate after 2010. According to the "2022 China Pet Industry White Paper", there will be 70.43 million urban pet (dog, cat) owners in 2022, an increase of 2.9% compared with 2021; the urban pet (dog, cat) consumer market size will be 270.6 billion yuan, an increase of 2.9% compared with 2021 An increase of 8.7%.

In addition to the increase in the number of domestic pet owners and the growth in the number of pets, the increase in residents' income levels has also led to a gradual increase in the average consumption of a single pet, promoting the continuous expansion of the scale of my country's pet supplies and service market. Data from the "2022 China Pet Industry White Paper" show that in 2022, the average annual consumption of a single dog will be 2,882 yuan, an increase of 9.4% compared with 2021; the average annual consumption of a single cat will be 1,883 yuan, an increase of 3.1% compared with 2021.

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The rapid development of the pet industry has brought performance growth drivers to Tianyuan Pets. In recent years, Tianyuan Pet’s operating income has continued to rise. Against this background, Tianyuan Pets is also actively expanding the company's production scale. After long-term and extensive customer development and cooperation services, Tianyuan Pets has gradually accumulated high-quality customer resources with first-mover advantages in the industry and covering the global pet market. The company's cooperative customers are widely distributed in developed regions such as Europe, North America, and Oceania, including many internationally renowned large-scale comprehensive supermarket chains, professional pet product chain companies, and e-commerce companies.

Currently, Tianyuan Pets has successfully entered the international pet markets such as the United States, the European Union, Australia, and Japan, and has accumulated a number of high-quality downstream customers, such as large chain stores such as American Walmart, KmartAUS, TRS, Birgma, and KOHNAN. We have formed long-term and good cooperative relationships with internationally renowned e-commerce companies such as Amazon and Chewy, as well as large pet supply chain companies such as Fressnapf and Petco.

In addition, Tianyuan Pets also actively covers the rapidly developing emerging pet industry in China based on its industry first-mover advantages and development and supply system serving the global pet market, and has established a business model that pays equal attention to both online and offline, and food synergy supplies. Domestic sales channels provide an important foundation for the company's sustained, healthy and stable development.