Tianjin Lonnuo was established in 2009. Lonnuo, which has only been doing freeze-drying for 15 years, has initially filled the gap in China's freeze-dried pet food and expanded into overseas markets to demonstrate the power of "Made in China". It has become one of the leading brands in the freeze-dried pet food track. At present, Lonnuo has 3 factories and a production and R&D center with a construction area of ​​25,000 square meters.

Recently, Lonnuo has ushered in new changes such as brand upgrade, brand going overseas, listing on the New Third Board, and the establishment of the pet freeze-dried food research institute. At the beginning of this year, the Tianjin Science and Technology Association approved the establishment of an "Academician Expert Collaborative Innovation Center" in Lonno. After the establishment of the collaborative innovation center, it will rely on a team of academicians to jointly carry out scientific research on the research and development and production of freeze-dried pet food, and conduct in-depth cooperation in pet drug development, pet disease prevention and treatment research. Further enhance Lonno's resources and technological advantages in product research and development, and help Lonno create new value and new impetus for the development of the pet industry.

During the Beijing Pet Exhibition, Lonnuo made comprehensive functional improvements to its flagship product, the freeze-dried lollipop series. For example, by adding fish oil, probiotics, postbiotics, lysozyme and various vitamins and minerals, product functional upgrades can be achieved. At the same time, core freeze-dried staple food products have also been improved accordingly. For example, in terms of packaging form, in order to extend the shelf life of the product and improve the palatability, Lonnuo has also upgraded the inner packaging form of the product.

Currently, Lonnuo is focusing on developing its own brand overseas strategy. Its own brand products have been exported to 11 countries, and their product recognition is also very high. Especially interactive products represented by Lonno freeze-dried lollipops. In fact, as early as 2010, Lonnuo had fully launched its overseas product business and achieved gratifying results. From January to February 2024, Lonnuo's export volume increased by 58% year-on-year.

In the future, Lonnuo plans to become a pet food brand that will move into the entire life cycle of pets, but the core of its current strategy is still to delve deeply into the freeze-dried food category.