As a practitioner in the pet industry, I have always regretted that there is no pet food staple brand that makes Chinese people proud, and it has no market share internationally. The emergence of the Yisijia National Trend series is surprising!
Full of national trend elements, Chinese red, exaggerated image Cartoons: "Duck General", "Chicken General", the dog Fuwa holding shrimps, and the cat Fuwa holding fish, which fully demonstrate Chinese elements while displaying the ingredients. The series names: Real Chicken, Eat Duck, Visible Fish, Visible Shrimp, playfully and intuitively tell consumers the taste of the ingredients.
This is a product that is in line with the Z era, and it is also a domestic pet food staple brand that is truly popular with consumers.
1.70% fresh meat, 8% freeze-dried, No grain.
2. The price is around 130, which is extremely cost-effective.
3. Strong product promotion: variety shows, exhibitions, cat competitions, live broadcast promotions by famous celebrities, endorsements by famous celebrities, promotions by famous bloggers, and new media promotions.
4. With its own factory and fish pond (fish, turtle, shrimp, loach), the quality and cost of food ingredients can be controlled.
5. Ignore the above, the manager Mr. Zheng Zehao and his team have vision, courage, determination and ability.
The post-00s generation is really an incredible generation. They wear trendy brands with "China Li-Ning" written on the chest and pull-back shoes. In their hearts, they feel that domestic products are pretty good, rather than thinking that foreign products are high-end. The country is just soil, and there is no turmoil in my heart. As a so-called post-90s generation, they are ashamed of themselves and they are qualified to represent the strength of the country. Yisijia is designed for them, and they have now become the main force in pet consumption.
On June 24, Yisijia landed on provincial satellite TV variety shows for the first time for publicity and promotion, and sponsored the Sunshine Sisters Taobao program that was broadcast simultaneously on Jiangsu Satellite TV and Youku Video. On the show, Yisijia brought the display of products such as the national trend series "Visible Fish", and the outstanding quality of the products was recognized.
On August 4th, Mr. Zheng will make a new attempt. He will do a live broadcast about Yisijia with star He Jie. Through the live broadcast, Yisijia will be presented more completely. At that time, he will live broadcast with everyone. Chat here, please look forward to and pay attention to me. Later, well-known artists will also be signed as image spokespersons.
Yisijia is positioned as the "creator of high-end pet food ingenuity". Its products cover pet staple food, pet freeze-dried snacks, canned cat food, etc., and are created with the professional laboratory of the School of Life Sciences of Zhejiang University Product formula and underwritten by PICC Property and Casualty Co., Ltd. At present, Yisijia's main product series include: Guochao series and raw flesh and blood four mythical beast series.
As the founder of the Yisijia brand, Mr. Zheng introduced that his family is engaged in pet food production and processing, but has never launched its own brand. After returning to China, he relied on the pet food production and processing factory's years of technical accumulation and manufacturing advantages. , launched the Yisijia brand with the positioning of "creator of high-end pet food ingenuity", hoping to let everyone see the rise of domestic staple food and make domestic pet food recognized by everyone.
Yisijia will launch a new series of freeze-dried raw meat and bones and four mythical beasts in mid-July. In view of the uneven freeze-dried quality in the current market, Yisijia will maintain its original intention and strictly require itself to implement every link. Be responsible to consumers and to pets. While satisfying the pet's own nutrition, these four raw bone and meat products of Esjia can improve the pet's function to varying degrees.
Yisijiasheng Four Divine Beasts Series
< p>Chinese soft-shell turtle egg raw bone and meat - competition-level beautyHigh-quality animal lecithin is 5.6 times that of eggs
Chinese Fengxiang chicken raw bones and meat - hypoallergenic and nourishing the stomach
Low fat and cholesterol, high digestion and high absorption
Chinese swordfish raw flesh and bones - urinary protection
Exclusive patented technology, Retain mucus activity to the greatest extent
Patent number: 201910020700X
At present, whether online or offline, Yisijia will strictly control the consistency of prices and product quality, and at the same time strictly control the consistency of prices and the quality of products. Control the products and prices on the Internet, prevent a small number of people with bad motives from disrupting the market, and ensure that end customers will have Yisijia products that everyone can rest assured.
Chinese rabbit raw bones and meat - bodybuilding
Rabbit meat protein is as high as 70%, and the meat is tender and has no burden on the gastrointestinal tract
Strictly control the national quality channels and participate in the Shenzhen Pet Exhibition throughout the year
Yisijia has formulated a plan to participate in the Shenzhen Pet Exhibition throughout the year Exhibition plans, actively communicate with peers, share the latest products with local customers, and learn from some mature brands. Yisijia will also assist in sponsoring local agents in Shenzhen to participate in the Autumn Exhibition of Shenzhen Pet Exhibition, so as to maintain close contact with Shenzhen Pet Exhibition throughout the year, and understand and develop the entire South China market through Shenzhen Pet Exhibition. While supporting agents, it can also Good products bring more end customers.
Mr. Gao, the person in charge of Shenzhen Pet Times Pet Products Company, a distributor of Yisijia in Dongguan area of Shenzhen, said: Yisijia is a brand that truly considers consumers, stores and dealers. Zheng The overall courage and depth are also important reasons why I chose to cooperate with Yisijia. As a hot-selling product exclusively available offline, more than 40 stores and more than 10 cat houses and kennels have reached formal cooperation since it entered Shenzhen in June. In particular, high-quality breeding food is deeply loved by breeders and families with multiple pets. favorite. The arrival of the four mythical beast series shocked customers and consumers, and four new customers were opened in one day at the fastest. Due to good market feedback from Yisijia, the company plans to officially launch the Yisijia series of products in August. In October, the company will also join hands with Yisijia to participate in the 8th Shenzhen Pet Exhibition, with continuous output to attract customers, so that customers can truly get the surprises brought by Yisjia. Welcome to cooperate with all major stores and cat houses and kennels!
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