In order to accelerate the construction of Chongqing's characteristic sensor industry base and improve the sensor industry chain, Western (Chongqing) Science City Beibei Park Development and Construction Co., Ltd. (hereinafter referred to as "Science City Beibei Company") and Chongqing Jujudian Intelligent Technology Co., Ltd. (hereinafter referred to as "Jujudian Technology") signed an agreement to cooperate in building the Jujudian pet intelligent equipment manufacturing base project.

Jujudian Technology is jointly invested and established by Hangzhou Yichong Technology Co., Ltd. (hereinafter referred to as "Hangzhou Yichong Technology") and Chongqing Jiantao Technology Co., Ltd. (hereinafter referred to as "Jiantao Technology") and is committed to Processing, manufacturing and intelligent application of pet intelligent electronic equipment.

Jiantao Technology is responsible for the production of project hardware, and it is a completed project in Beibei Park of Science City. Jiantao Technology is a national high-tech enterprise, mainly engaged in the research and development, manufacturing and services of electronic products related to smart restaurants, smart medical care, smart factories and other fields, and has more than 100 intellectual property rights.

2022

Yichong Technology was selected

Chongqing’s “Specialized, Special and New” small and medium-sized enterprises

Today

This company has been deeply involved in the pet industry for many years

01

Company Profile

Hangzhou Yichong Technology is responsible for project software research and development and product sales. Wholly owned subsidiary.

Founded in 2008, Yichong Technology is the leading omni-channel platform in the pet industry and a national high-tech enterprise. It links the entire industry chain of pet products, medical care, foster care, etc. through big data, artificial intelligence and other technologies. It owns the industry's largest vertical B2B platform for pet products "Tapin", a vertical B2C platform for pet products "E-Pet Mall" and a third-party operation service matrix, empowering 30,000 pet stores in 120 cities and serving 4 million pet users. It cooperates with more than 700 domestic and overseas brands.

Selected as "Hurun China Cheetah Enterprise" in 2020.

In 2021, the company’s system achieved a total merchandise transaction volume of 2.27 billion yuan, an increase of more than 50%. It has received investments from Shenzhen Venture Capital (Series A+) and IDG Capital (Series B), and is currently applying for IPO.

02

Rip Biotech strategically invests in Yichong Technology

On July 15 this year, Tianjin Rip Biotech Co., Ltd. ( (hereinafter referred to as "Rip Biotechnology") and Chongqing Yichong Technology Co., Ltd. (hereinafter referred to as "Yichong Technology") held a strategic investment signing conference.

Ruipai Pet is a representative enterprise in China’s pet medical industry. Since its establishment, Ruipai Pet has been actively involved in pet health care and disease prevention. It has domestic first-class diagnosis and treatment experts, R&D teams, medical equipment, standardization and specialization. , modern pet service system.

Yichong Technology is a well-known domestic pet brand omni-channel management service and composite supply chain management empowerment group. Since its establishment, it has continued to deeply explore the pet industry consumer market and industrial supply chain. In pet user research, pet Continuously explore and extend areas such as food and supplies research and development, strict consumption selection, brand management, store and small business empowerment, and integrate brands, users, channels, and communication potential by continuously building and improving big data and intelligent supply chain platforms. , building an innovative industrial platform with multi-party linkage and multi-party co-creation.

03

Pay attention to the life, health and quality of pets

Epet Mall, a pet consumption and selection platform owned by Yichong Technology that has accompanied more than 4 million pet-raising families in China for 13 years, insists on genuine products and strict quality control, and has been rated as " E-commerce Demonstration Enterprise", it has introduced global high-quality pet food to consumers for 13 consecutive years and has been well received.

Haiji, which serves high-end pet stores, small retail, and new retail, continues to work hard on high-quality brand cooperation and resource connection, and uses the direct supply model from factory to merchants, brand to small B retail, to serve different needs. Pet industry operators with hierarchical scale and different traffic fields are provided with customized empowerment solutions to help them achieve double-effect growth in key areas such as store operations, lightweight supply chain, and customized marketing growth.

In the field of promoting the quality development of domestic pet food and supplies, Yichong Technology also actively follows and understands consumer needs, draws on the quality standards of major international brands, and has successively developed and launched the pet food brand "Little Blue Shark" and snacks. Brand "Jixing", high-quality cat litter "0 degrees gray" and pet toy brand "Qiao Tail" are self-developed brands with industry originality. These brands have been strongly verified in the market with their excellent quality, forming an ecological chain of Yichong Technology's self-developed brands.

In addition, Yichong Technology pays attention to the life, health and quality of pets. After active research and discussions with animal nutrition research institutions, universities, experts and scholars, it initiated the establishment of the first licensed international company in China. The NGO organization, Western Pet Life Sciences Research Institute, conducts in-depth research in multiple sub-fields and continues to promote the application of research results in scenarios such as pet genetic technology, pet nutrition and health, and pet smart management.

04

Jujudian Pet Intelligent Equipment Manufacturing Base Project

Jujudian Pet Intelligent Equipment Manufacturing Base Project has a total investment of 500 million yuan and rents Chongqing sensors The B3 standard factory building area of ​​the characteristic industrial base is about 2,700 square meters. The Juju Electric Pet Intelligent Equipment Manufacturing Base project was launched in Beibei Park of Science City. The construction integrates mold factory, injection molding workshop and SMT fully automatic production line. Hardware design and manufacturing, software research and development are An integrated pet equipment data-based and intelligent application project.

This project relies on Jiantao Technology’s complete hardware design and manufacturing process, as well as on Yichong Technology’s pet user base, to deeply explore the needs of pet owners and pet data, collect user feedback at high frequency, and complete the software Product iteration.

I believe that by leveraging Yichong Technology’s own brand channels and supply chain advantages, and leveraging its online and offline sales base and consumer base, it will realize the F2C (manufacturer to consumer) e-commerce model and reduce product costs to 70% of similar products on the market.