Jiangsu Zhongheng Pet Products Co., Ltd. is one of the leading companies in my country's pet products industry. It is mainly engaged in the design, research and development, production and sales of pet products. In recent years, the company has been committed to building a "global pet products distribution center", integrating resources such as the five largest domestic warehouses and overseas warehouses, and realizing cross-border trade through international trade e-commerce platforms such as Amazon and eBay, successfully "selling Zhongheng pet products globally". Awarded as Jiangsu Province Industrial E-commerce Demonstration Enterprise.

Problem-oriented

Domestic pet product companies basically produce OEM products for foreign customers, with low brand efficiency. In addition, domestic pet product companies have backward technology, lack industry management and service standards, and have low market competitiveness.

Solution

◆ Build a professional e-commerce platform and integrate physical supply chain resources

Build the first domestic e-commerce platform based on EC-OMS, EC-WMS and other platforms Pet supplies e-commerce platform - Pet Silver Cloud Warehouse. Connect with mainstream downstream e-commerce platforms such as JD.com and Douyin, as well as horizontal supply chain companies such as Jinduole and LeChong, to provide retailers and distributors with a series of services such as online selection, warehousing, distribution, and dropshipping. , realize the optimal allocation and efficient coordination of industrial chain resources, release idle production capacity, and improve corporate benefits and supply chain efficiency.

EC-OMS Platform

Warehouse Management

In China, we integrate the existing scattered pet products industry resources and use platform guidance, industry standard formulation and other means to Leading the development of industry agglomeration and building the influence and competitiveness of industry vertical brands;

B2B standard management version management platform

Overseas, through cross-regional cooperation and the establishment of online service platforms , deepen online cooperation with retail giants such as Walmart and Amazon, further expand marketing channels, integrate mainland supplier resources, provide them with convenient overseas promotion services, and drive the overall development of the pet products industry.

Overseas pet supplies online comprehensive service platform interface

◆ Relying on the data center to realize intelligent production scheduling

Through big data analysis and operations research algorithms and other technologies, Zhongheng Pet has achieved scientific scheduling of production plans and timely adjustment of plans, effectively improving production line utilization and reducing corporate production energy consumption.

◆ Create a new service model and improve the quality and efficiency of platform services

Based on the construction of the existing Chongyin platform, the "community + e-commerce + O2O" comprehensive service model is adopted to Using the community as the starting point, we integrate the resources of small and medium-sized stores and conduct data docking through third-party platforms to determine production based on demand, realize the timely allocation and transfer of production resources and product resources, and further reduce a series of supply chain problems such as unsalable and out-of-stock products.

Implementation results

(1) Through intelligent production, the utilization rate of production lines can be effectively increased by 5%-20%, and the energy consumption of enterprises can be reduced by 3%-8% on average;

(2) Through industrial e-commerce platforms, Business promotion costs are reduced by 20%, management expenses are reduced by more than 15%, and domestic trade B2B and cross-border exports grow steadily.