In order to implement the concept of animal protection, promote the more scientific and effective development of charities and people-benefiting undertakings, and jointly build a harmonious society. On September 9, at the Guangzhou Trendy Pet Festival, Xinliang pledged 1 ton of dog food for the "10 Ton of Food" charity project, which was jointly launched by Petpin Media and the China Small Animal Protection Association. Xinliang’s master Xinliang Xiaozhi attended the signing ceremony on behalf of Xinliang.
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The Guangzhou International Trendy Pet Exhibition is based on young people’s pet-raising needs and preferences, and selects brand pets from health, function, and innovation. It is an opportunity for exhibitors to expand business cooperation resources, communicate within the industry, and analyze product innovation trends. of large gatherings.
This charity plan also debuted on this platform and has received strong support from many well-known pet brands in the industry.
Xinliang’s participation in this charity program aims to help more stray animals eat safe food, and also to practice the company’s core values of “being kind, diligent, and grateful”.
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At the same time, as one of the brands that pledges the starting point, Xinliang hopes that through this event, it can promote the continuation of pet charity activities, call on more relevant parties to care for stray animals, and reduce the occurrence of abandonment and harm.
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