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Focusing on the concept of refined products, Damas’ new hypoallergenic series is launched
发布时间 : 2024-02-08
作者 : jumbo
访问数量 : 104
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When it comes to pet food allergies, it may touch on the blind spots of many pet owners, but if you ask if your pet has ever had unexplained vomiting, soft stools, diarrhea, rough coat, red, swollen and itchy skin, etc. At that time, many pet owners felt deeply.

01 Pet food allergies are actually widespread

It is worth noting that although furry children cannot speak, the problem of food allergies may exist for a long time, just like humans will react to pets due to individual specificity. Like certain food allergies, dogs and cats also face such problems, and due to the particularity of dogs and cats’ body systems, this type of allergic phenomenon is often ignored intentionally or unintentionally. A long-term allergic reaction will not only make the pet's gastrointestinal tract fragile, but also cause serious damage to the pet, and may even be life-threatening.

However, food allergy in pets is not an isolated case. According to scientific research, food allergy is one of the common problems in dogs and cats and widely exists in dogs and cats of all ages and breeds. , and it is easy to cause various adverse reactions such as the skin and gastrointestinal tract of dogs and cats, and is not easy to detect, becoming the "Sword of Damocles" hanging over the head of every dog ​​and cat.

Focusing on the concept of refined products, Damas' new hypoallergenic series is launched

02 Taking the refined product route Damas' research and development Hypoallergenic Series

The development of Damascus Hypoallergenic Series stems from the brand’s focus on food allergies and related symptoms. With the advent of the post-epidemic era, consumers’ demand for food health has become more important. High. It can be seen from the survey data that consumers are very concerned about pet intestinal health, immune regulation and coat color health. Behind such high demand may be many people who suffer from food allergies. Dogs and cats.

In the early stages of the product project, Damascus conducted extensive and in-depth market research, and together with product technical experts, visited many pet owners, pet stores, and pet hospitals to understand the current situation of food allergies in dogs and cats. , as a reference for product development.

Through in-depth research and detailed analysis, Damas has finally formulated a set of health philosophy exclusive to Damas hypoallergenic series: eliminating raw materials containing more histamines and gluten proteins, Only use 1-2 types of meat sources with high digestion and absorption rates and low allergy risks, and strictly control the types of protein intake. And through technical means, the protein source in the formula is degraded into small peptides with low molecular weight, which increases the digestibility of the protein and reduces the possibility of activating the immune system when the protein comes into contact with the gastrointestinal mucosa. In this way, it can not only effectively prevent exposure to food allergens, but also help repair various hair and gastrointestinal problems caused by long-term food allergies in pets.

In terms of nutritional indicators, the Damas hypoallergenic series strives to use limited recipes to ensure the daily nutritional needs of dogs and cats. Among them, the crude protein index of dog food reaches 38%, and that of cat food reaches 40%. In order to further supplement nutrition, the Damas Hypoallergenic Series also adds 10% fresh meat freeze-dried and freeze-dried raw meat. In order to implement the concept of the hypoallergenic series nutrition philosophy, the freeze-dried and freeze-dried raw meat added to the product are also 10%. It uses the same meat source to control allergens to the greatest extent. On the other hand, in order to ensure a comprehensive nutritional intake, the hypoallergenic series of formulas also include fish oil, collagen, proprietary probiotics and other nutrients to ensure balanced nutrition and healthy growth of pets.

Focusing on the concept of refined products, Damas' new hypoallergenic series is launched

03 Innovating and bringing forth new research and development concepts are of the same origin

< p>The hypoallergenic series, as always, inherits Damas' refined product development ideas, takes innovation as the biggest driving force for product progress, seeks product differentiation, meets pet owners' upgrade needs for good products, and brings more comprehensive and better products. Rich and more refined products, thus greatly improving the pet-raising experience. Since its establishment, Damascus has developed multiple product lines such as the natural series and the excellent care series, covering multiple price segments and customer groups in the mid- to high-end range. The newly launched hypoallergenic series this time further refines Damascene. The product route has been pushed to a new level.

Damas is the first domestic pet food brand to cooperate with CKU, CAAC permanently registered member kennels and cattery clubs to carry out in-depth Champion ProgramTM. Since 2015, participating dogs and cats eating Damascus have won BOB, BIG, and BIS titles in hundreds of Chinese CKU and CAAC competitions. Damas will also continue to combine scientific research and innovation with competition time to develop high-quality "champion food" and create champion pet food worthy of long-term trust.

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